Arizona Beef Community Helps Food Banks Put Beef on Tables
LAUREN MAEHLING, EXECUTIVE DIRECTOR | January 3, 2022
Arizona Beef Council presentation to St. Mary's Food Bank. Featured L-R are ABC Director of Social Marketing and Consumer Outreach Tiffany Selchow, ABC Executive Director Lauren Maehling with Audrey and Matthew Maehling, St. Mary's Food Bank's Kayla Lawson, and ABC Chairman Tim Cooley.
Arizona food banks will be able to provide more beef to families in need thanks to the “Beef Up Arizona” t-shirt campaign coordinated by the Arizona Beef Council. During the two-week promotion, over 130 shirts, printed with the campaign slogan and Arizona-specific design, were purchased, raising $2,000 for St. Mary’s Food Bank to be earmarked for the purchase of beef, providing 14,000 beef meals.
###
About the Arizona Beef Council
The Arizona Beef Council is a non-profit organization served by a nine-member board of directors representing cattle growers, cattle feeders, and dairy farmers, and are appointed by the Governor of Arizona. These volunteers oversee Arizona’s beef checkoff and checkoff-funded programs.
About the Beef Checkoff Program
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA Approval.